Digital Marketing, Digital Marketing Trends, Google Analytics, Google Updates, Search Engine Optimization, SEO
Google Algorithm Update & History
Posted - April 19, 2024
Search engine optimization (SEO) can feel like a never-ending chess match against an invisible opponent. That opponent is largely due to
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GA4 Secrets Part 3: Unlocking “Enhanced Measurement”
Posted - September 13, 2023
Google Analytics 4 (GA4) introduces a remarkable feature, Enhanced Measurement, which could transform how you gather user engagement
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The Secrets of GA4: Using Engagement Metrics
Posted - August 31, 2023
Understanding your audience's relationship to your site and content is paramount. Google Analytics 4 (GA4) is a game-changer in this
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The Google Analytics 4 Switch and What It Means
Posted - May 12, 2023
Google Analytics 4 (GA4) debuted in October 2020, representing significant changes and updates. On June 30, 2023, Google will finally
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Why Did Your Website’s Traffic Really Drop?
Posted - January 13, 2021
If you’re like most businesses, your website’s success depends on a steady diet of visitors. More site traffic means more
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How Pay Per Click Campaigns Can Help Organic SEO
Posted - April 8, 2014
PPC or Pay Per Click is exactly what it sounds like - you pay every time someone clicks your link. It's an easier yet usually more
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Stepping Back: SEO, Time, and The Big Picture
Posted - May 20, 2013
What’s Taking So Long? One of the most common problems SEO companies face is in getting clients to realize the process and time
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The Give and Take of Google’s Disavow Tool
Posted - November 22, 2012
Google’s Penguin update earlier this year has made one thing clear: Bad backlinks are bad for business. But since the introduction or
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The Secret Weapons of Google Analytics
Posted - October 19, 2012
Google Analytics is a constantly changing resource for SEO, web development, and marketing specialists. Its growth in power is only
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Google “Not Providing” Visitor Information in Google Analytics
Posted - December 5, 2011
With the recent switch to SSL Google's default search, some organic traffic data has been removed from Google Analytics. Google says
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